Too soon to plan for 2026? Never.

Find Your Superpower newsletter 124

Read time: 7 minutes

Topics covered: 2026 planning, Brand Builder Mastermind, Expert Ladder Bootcamp

I know what you’re thinking.

"Juliana, it’s still October 2025. Are you seriously planning for 2026 already?"

Guilty as charged.

And if you think that’s nuts, you’re probably right. But here’s the thing about being an analytical thinker who likes logic, planning and workflow... I can’t help myself.

While everyone else is still figuring out their December holiday plans, I’ve already started mapping out my 2026 roadmap.

PS: Don’t blame me! A lot of people depend on me, and at last count, I have 40-50 people on monthly payroll who are full-timers, part-timers, contractors or freelancers. Plus I have two young kids who need me to get my life and theirs in order.

The power of planning ahead

Two years ago, I had a crazy idea: What if I could help senior corporate executives and industry professionals like me build powerful personal brands, minus the crazy influencer nonsense and motivational guru personas?

I started building (pun intended!) my flagship Brand Builder Mastermind in mid-2024. By late 2024, I launched it with no track record but a clear vision and four main pillars: build a brand, speak and write better, and make money from it.

When I finally opened it up for enrollment in November 2024, 158 industry experts signed up within a month and today we have 250 cadets with testimonials that make me tear up. On that note, I have intentionally limited the growth of my mastermind throughout 2025 to 10 cadets a month to grow my community sustainably. 

That’s the magic of planning ahead while others are still thinking about thinking. Luck favors the bold.

So here’s what I’m planning for 2026 and how you could join me.

Three big moves for 2026

#1: Brand Builder Mastermind 2026 enrolling from Monday, 3 November

Our 2026 mission is simple: Build your brand.

NEW YEAR, NEW YOU.

The Brand Builder Mastermind is a 12-month virtual membership with 50+ workshops a year where you learn how to build a brand, speak and write better, and make money from it.

We’re opening enrollment for January 2026 with a special launch offer for 100 new cadets. Based on last year’s response, these heavily discounted spots will likely sell out within a couple of weeks of opening.

If there’s a high probability that you would like to take my program and work with me in 2026, why not secure it at a lower rate?

The scientist in me cannot help but point this out.

Always logical, heh.

#2: Launching my YouTube channel and writing my book

After five years of posting on LinkedIn and one year of posting on Instagram, I’m finally expanding to YouTube and putting my thoughts into book form.

The YouTube channel will focus on building trusted expert brands for industry professionals. You can think of it as bite-sized branding content for executives and experts.

The book is going to be everything I wish I’d known when I was a serious scientist who couldn’t communicate her professional value to save her life. It will be a systematic approach to going from worker bee (AKA your industry’s best-kept secret) to a trusted expert who is recognized as top of category by peers and mentors.

I’m thinking my book will be ready by 2027, and my YouTube channel should be up in 2026. It all really depends on my Mastermind schedule, corporate training and keynote gigs.

#3: 10-Week Expert Ladder Advanced Bootcamp (21 Feb – 9 May 2026)

Here’s the most exciting announcement: I’m launching my first bootcamp in two years.

After four runs of my 6-Week LinkedIn Bootcamps where I trained 160 industry experts on how to use LinkedIn, I am ready for an advanced bootcamp.

But my brand-new 10-Week Expert Ladder Advanced Bootcamp isn’t for everyone. It’s a high-touch, outcomes-driven virtual program designed to turn your hard-earned expertise into intellectual property.

Three tracks available:

• Author Track: Develop your non-fiction book proposal
• Speaker Track: Build your signature keynote around your unique insights
• Trainer Track: Design an expert workshop that organizations want to hire

While other branding coaches are teaching you how to make viral reels, I’ll put on my MIT-scientist-professor hat and show you how to develop defensible intellectual property that makes you the only person in the world who can deliver your signature offer.

Trust me, that’s a lot better an approach than catching viral trends on Instagram or posting daily on TikTok. Aura farming works for MrBeast, but do you really want a MrBeast strategy? I highly doubt it.

Just to be clear, in case you haven’t worked with me before, my business is all about outcomes. Hard, cold outcomes. You will leave with a complete book proposal, keynote speech, or expert workshop. Period.

The advanced bootcamp will be limited to 25-35 carefully screened applicants.

Curious to learn more? Join our 14 November discovery session.

Your 2026 game plan

If you have read this far (hello, fellow planner!), you’re probably already thinking about your own 2026 strategy too and wondering if I am able to help you.

I totally get the need for evidence and case studies. Would you like to read 100+ reviews and testimonials here? You can even DM them on LinkedIn for more information.

The Brand Builder Mastermind January 2026 enrollment opens on 3 November. Similar to last year, I will admit 100 new cadets with an attractive discount, and I expect these discounted spots to fill very quickly.

If you’re interested in my 10-Week Expert Ladder Advanced Bootcamp, it requires an active Mastermind subscription to join, so mark 3 November on your calendar anyway.

OK 2026, I’m almost ready for you. But first, I have a 200-person Find Your Superpower Summit to run on Halloween. 

Your rocketship captain,
Juliana 🚀

P.S. To all participants of my flagship Find Your Superpower Summit 2025, please also join us for pre-game hangout drinks on the 30th. Check your inbox; we’ve been sending regular updates to you!